Everybody Hates Facebook: Ben & Jerry's, Eddie Bauer And Other Brave Brands Join Boycott of Evil Empire
What, me worry? In a characteristically slick presentation to advertisers yesterday, Facebook highlighted campaigns by Delta Air Lines and Calvin Klein that have run during the pandemic. What it didn't mention, as the Times reports, was that the very same day three brands — Ben & Jerry's, Eddie Bauer and Magnolia Pictures — joined a small but growing army of advertisers committing to a monthlong boycott of the platform in July over its questionable content-moderation practices, essentially pitting the odd trinity of patriotism, capitalism and common human decency against the soulless media monster that has steadfastly defended its dubious principles regarding what it vomits out every day (at least when what it vomits out happens to come from deep-pocketed advertisers, notably politicians). Ben & Jerry's — a brand well known for standing up for what it believes in, long before and even since its acquisition by global consumer packaged goods giant Unilever — did